Tag Archives: advice

Why do people think social media = free?

Good Morning, Social rabbit here with your guide to the world of social media.

Today this Rabbit is ranting…  As you may know I am involved with a fantastic Facebook Shopping Cart app called Vendor, yesterday we posted a survey asking about what improvements people would like to see and how much they would be willing to pay for improvements.  The idea is that there will always be a free version, but we will later on introduce a paid version with more features.  This sparked off a number of comments from users about how it shouldn’t cost anything and that it was bad enough that PayPal took commission.  This is a common theme running throughout social networking sites that people expect EVERYTHING to be FREE!

My question to those people is how do the people who make the applications and keep them bug free live?  On fresh air?  It frustrates me beyond belief that people are so self-absorbed that they don’t think about others, they think that time is free.  I am sure that you all know or have met these kinds of people, and I have blogged about this before.

I know that the reason people expect app’s etc to be free is that because that is how they have started, you know how when you first got TV the channels were free (still is, unless you live in the UK), and then cable came in, now with cable you get more features and benefits but it costs money, but people pay because they can see the value in it. 

Much of the attitude around wanting app’s for free is that people just do not understand how much time and effort has gone into building it, if they did would they value it more?  I think the answer is yes, a lot of the time we assume that if an expert is doing it it takes them 5 seconds…. well as one expert to another I can tell you this is not always the case.  Or prehaps they don’t think.  If at the bottom of everything that was provided for free people put: FYI This took me x hours, would it make a difference?

I know that we are not talking about everyone here, but just maybe some people should stop to think “how are they making money doing this?”  rather than “how can I get everything I need to make money for free”.  We all love getting freebees, but I think when free becomes paid, we have to learn not to moan, and to say “thanks for giving it to me free for so long!”

Well I think that is enough ranting for today, tomorrow you will be treated to a Facebook Page review.  If you have any issues that really bug you tell me in the comments, so I don’t feel alone 😦  Plus if you would like to donate to the “keeping this rabbit in carrots fund” please email me….. I’m joking 🙂

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Filed under Applications, Small business, social media